Many of the projects we encounter at Modernist include the design of services. These are the behavioral touchpoints a user may have with your company, and how those touchpoints can be better designed to support a more comprehensive and purposeful brand experience.
The global pandemic has changed the way we think about interacting with a company, and while we’ll slowly recover from the pandemic, our expectations of service offerings will be fundamentally changed. We’ll have a new awareness of person-to-person interactions, and an altered perspective on physical proximity and environment of service delivery. Service designers must be prepared to design for these changes in behavior, so we can still deliver value, but in new and innovative ways.
Modernist offers an online class in Service Design. This training program helps you leverage methods of design thinking in order to produce new and compelling service and system designs. The training program’s primary emphasis is on diagramming and storytelling. You’ll learn to create quick, low-fidelity representations of ideas, so you can test these ideas and improve upon them. By embracing diagramming, storytelling, and rapid prototyping, you’ll be prepared to introduce a culture of making into your company or organization. You’ll understand how to visualize complex ideas, how to minimize complexity, and how to simply illustrate changes in a complex system.
This course is right for you if you are:
- An individual creative contributor, looking to expand their skillset to include a focus on services and systems thinking
- A director, responsible for shepherding and managing creativity in teams
- A business leader, interested in bringing new forms of creative problem solving and design thinking into their groups in order to change and direct the organizational culture
Explore Service Design: Designing for Experience Over Time here and use coupon MODERNIST_SERVICE to try the class for FREE (good through May 31, 2020).